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NNA Business News
NNA Business News
By Valaiporn Chalermlapvoraboon BANGKOK, NNA – As Thais flock to the internet to shop during pandemic lockdowns, one engaging element with interactive chat and irresistible bargains has become a big hit. Welcome to livestream shopping which is also seen as entertaining showtime to Thais as they look forward to banter with social influencers and celebrities touting interesting consumer items from beauty products to electronics at attractive prices for a limited period only. Facing sluggish sales and the threat of closure, more businesses have turned to online platforms and live streaming to pro…