Singapore would make further efforts to cooperate with regional media practitioners in telling more Asian stories, Singapore’s Minister for Communications and Information S. Iswaran said here Wednesday.

The minister made the remarks while delivering a speech at the opening ceremony of the 20th Asia TV Forum and Market (ATF), which will be held here until Dec. 6 as part of the ongoing Singapore Media Festival.

“We are pivoting away from ‘Made by Singapore’ to ‘Made with Singapore’ in three important areas: Content, Financing and Talent,” the minister said.

The ongoing convergence of tech and media raises exciting new possibilities for those in Asia, and global content creators are poised to ride the Asian wave as well, he added.

Against this backdrop of all these developments, participation from global players and the growth of regional players, the theme for this year’s Singapore Media Festival “Asia is Now” could not be more appropriate, according to him.

“We are committed to play our part in this Asia story by cultivating a dynamic media ecosystem here in Singapore, and for the region.”

Some 5,700 people in the media industry from over 50 countries and regions are expected to attend ATF held at the Sands Expo & Convention Center.

More than 100 Chinese films, TV plays, cartoons, documentaries and entertainment programs were put on show at the 20th edition of the ATF. Seven of them were selected to be presented at a promotive event on Wednesday, which won positive appraisal from the participants. The event was sponsored by China’s State Council Information Office and the National Radio and Television Administration and co-organized by Shanghai Wingsmedia.

ATF, the regional’s leading entertainment content event, provides a platform for those with the media industry to acquire knowledge, buy, sell, finance, distribute and co-produce across all platforms.

Source: China ASEAN Business Council