SYDNEY, Oct. 14, 2014 /PRNewswire/ — MediaMath, the creator of the TerminalOne Marketing Operating System™ for digital marketers, today announced the appointment of Stuart Bartram as Australia and New Zealand (ANZ) Country Manager who will be responsible for growing MediaMath’s presence across the regions and building deeper relationships with current and new customers. Bartram will report directly to MediaMath’s Global Chief Revenue Officer, Erich Wasserman.
Bartram comes to this newly created Sydney-based role from an online advertising technology business, Rubicon Project, where he worked as Managing Director APAC. Prior to Rubicon Project, he spent the last decade in leadership roles at technology companies, including Salesforce, LinkedIn, Google and DoubleClick.
Wasserman commented, "We are delighted to welcome Stuart to the team. He is an early pioneer in programmatic – having launched DoubleClick’s AdExchange for Google in 2008 – and his far-reaching industry expertise and wealth of knowledge will be invaluable to our clients in Australia, New Zealand, and beyond."
"This is a very exciting time to join MediaMath," said Bartram. "MediaMath has established itself as a leader in programmatic marketing and I’m delighted to join its growing global team as more and more marketers leverage their technology to achieve their business objectives. I look forward to accelerating our growth in the region."
The news follows the recent announcement of the opening of a Sydney office.
Based in New York with 12 locations across 5 continents, MediaMath develops digital marketing technology and offers deep industry expertise that enables marketers to connect with consumers individually and at scale, across the entirety of the world’s digital media.
MediaMath’s TerminalOne Marketing Operating System™ allows marketers to customise their own technology infrastructure and leverage their data and industry data in the planning, execution, optimisation and analysis of digital marketing programmes, resulting in smarter decisions that grow their business. Powering the operations for thousands of marketers, including those representing 55% of the Fortune 100, TerminalOne enables them to drive transformative business results across the entire digital ecosystem.
To learn more, visit, www.mediamath.com